Turn your data into a digital palette for your storytelling

#CREATE

You collect myriad of user data but your creations still look like they have been generated by Mad Men from the 50s?

Little Big Data solutions will help you define what type of stories you should be crafting for each of your targets, prospects and clients, with user-level precision.

Enough with the socio-demographic, lifestyle or behavioural segmentations coming from the offline world, enter the era of mass-personalized communication!

# STORYLINE

You’re snowed under thousands of contents you have been producing. Which stories should you push to a given user?

Learn which of your existing messages should be pushed for each of your users. Little Big Data will orchestrate all of your stories into dynamic and coherent scenarios at user-level.

Stop thinking campaigns and start a deeper conversation with your consumers!

They are already doing it: join the gang!

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Don’t be shy, say hello

Hello!

Discover our showroom for advertisers and publishers

#CREATE

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DATA-DRIVEN CREATIVE BRIEFING

Build your data into an asset to steer your creative agency
> Manoeuvre CRM, site-centric and advertising data into a unique platform
> Discover user segments answering your communication needs
> Create data-driven brief on each segment to steer creative thinking

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CROWD-TESTED CREATIVITY

Why betting on only one set of creatives to carry your messages?
> Test all your creative ideas on the web
> Monitor who likes what and why
> Access these insights through LBD interface

#STORYLINE

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ADVERTISING JOURNEY

Build a coherent and optimized story out of all your creatives
> Track all the media you spend on the web
> Define engagement and performance metrics
> Pilot your media buying using LBD journey optimizer

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DYNAMIC WEBSITE

Let your website show its best for each of your users
> Optimize content displayed based on user profile and behaviour
> Fill in the rules, LBD connects directly through your CMS
> Keep control on what to promote via LBD interface

#CREATE

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EDITOR’S
DATA
LAB

A great story is a story your readers read! We bring you insights on what you should write about
> “Hot” content : we bring you insights on your competition and Social Networks hot topics
> “Cold” content : learn what your most valuable users like in your contents
> Pilot your redaction via LBD user interface

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ARTICLE BUILDER

Enrich your articles with content from Twitter and Video platforms
> Discover the most relevant Videos and Tweets for your articles
> Manage the insertion directly from your back-office using LBD widget
> Pilot the performance based on metrics you choose (clicks, ad views, …)

#STORYLINE

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DYNAMIC
WEBSITE
Why annoying your readers with content they don’t care about
> Optimize content displayed based on user profile and behaviour
> Fill in the rules, LBD connects directly through your CMS
> Keep control on what to promote via LBD interface

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VIDEO
RECOMMENDER
Push owned and sourced videos directly into your articles
> Enrich your webpages with videos from owner or sourced pool
> Manage video displayed through journalist control or via LBD algorithms
> Define rules and monitor ad revenues via LBD interface

Want to implement another use case?

Let us know!

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